{"id":6080,"date":"2022-09-26T15:50:44","date_gmt":"2022-09-26T07:50:44","guid":{"rendered":"https:\/\/tianhuipackingmachine.com\/?post_type=info&#038;p=6080"},"modified":"2022-09-26T16:40:43","modified_gmt":"2022-09-26T08:40:43","slug":"5-things-every-business-needs-to-know-about-packaging","status":"publish","type":"info","link":"https:\/\/tianhuipackingmachine.com\/tr\/5-things-every-business-needs-to-know-about-packaging\/","title":{"rendered":"Ambalaj Hakk\u0131nda Her \u0130\u015fletmenin Bilmesi Gereken 5 \u015eey"},"content":{"rendered":"<p>Ba\u015flang\u0131\u00e7ta ambalaj\u0131n \u00fcr\u00fcnlerinizin pazarlanmas\u0131nda ve sat\u0131\u015f\u0131nda oynad\u0131\u011f\u0131 tamamlay\u0131c\u0131 rol\u00fc anlamak zor olabilir. K\u0131sacas\u0131 \u00fcr\u00fcn konusunda vermeniz gereken en \u00f6nemli kararlardan biridir. \u00c7ok \u00e7e\u015fitli ambalaj tedarik\u00e7ileri, malzemeleri ve hatta d\u00fczenlemeleri vard\u0131r. Bunalmay\u0131n; Her seferinde bir ad\u0131m atarsan\u0131z gezinmek kolayd\u0131r. \u00dcr\u00fcn geli\u015ftirmedeki di\u011fer bile\u015fenler gibi bu da bir s\u00fcre\u00e7tir. \u00d6nemli olan, hangi paketleme fakt\u00f6rlerinin \u00fcr\u00fcn\u00fcn\u00fcz\u00fcn ba\u015far\u0131s\u0131n\u0131 veya ba\u015far\u0131s\u0131zl\u0131\u011f\u0131n\u0131 etkileyece\u011fini bilmektir.<\/p>    <figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"750\" height=\"500\" src=\"https:\/\/tianhuipackingmachine.com\/wp-content\/uploads\/2021\/07\/snacks-packaged-in-supermarket.jpg\" alt=\"s\u00fcpermarkette paketlenmi\u015f at\u0131\u015ft\u0131rmal\u0131klar\" class=\"wp-image-1995\" srcset=\"https:\/\/tianhuipackingmachine.com\/wp-content\/uploads\/2021\/07\/snacks-packaged-in-supermarket.jpg 750w, https:\/\/tianhuipackingmachine.com\/wp-content\/uploads\/2021\/07\/snacks-packaged-in-supermarket-300x200.jpg 300w\" sizes=\"auto, (max-width: 750px) 100vw, 750px\" \/><figcaption>S\u00fcpermarkette Paketlenmi\u015f At\u0131\u015ft\u0131rmal\u0131klar<\/figcaption><\/figure>    <p>Sat\u0131\u015fa y\u00f6nelik \u00fcr\u00fcnlerinizi paketleme yolculu\u011funa ba\u015flarken bilmeniz gereken 5 \u00f6nemli \u015fey:<\/p>    <ul class=\"wp-block-list\" type=\"1\"><li>Paketiniz \u00fcr\u00fcn\u00fc sadece korumamal\u0131, satmal\u0131d\u0131r.<\/li><\/ul>    <p>Ortalama t\u00fcketicinin \u00fcr\u00fcn\u00fcn\u00fcz\u00fc sat\u0131n al\u0131p almayaca\u011f\u0131na karar vermesi yaln\u0131zca 2,6 saniye s\u00fcrer. Bu nedenle paketiniz do\u011fru mesajla do\u011fru kitleyi daha iyi hedefler. Sizinkine benzer bir \u00fcr\u00fcn satan herhangi bir perakende ma\u011fazaya g\u00f6z atman\u0131z yeterlidir. Rekabetten bunald\u0131n\u0131z m\u0131? Emin ol!<\/p>    <p>Ve bu sadece ba\u015flang\u0131\u00e7. \u00dcr\u00fcn\u00fcn\u00fcz\u00fc kim sat\u0131n alacak? Biliyor musunuz? Hedef demografinize hangi dilin, renklerin, tasar\u0131mlar\u0131n ve ambalaj malzemelerinin hitap etti\u011fini biliyor musunuz? Bu, \u00fcr\u00fcn\u00fcn\u00fcz\u00fcn sat\u0131l\u0131p sat\u0131lmayaca\u011f\u0131n\u0131 belirleyebilir. \u00dcr\u00fcn\u00fcm\u00fc kimin i\u00e7in sat\u0131n almak istedi\u011finizi ve onlara hangi ambalaj \u00f6zelliklerinin hitap edece\u011fini kendinize sorun.<\/p>    <ul class=\"wp-block-list\"><li>Ambalajs\u0131z \u00fcr\u00fcn sahibi olamazs\u0131n\u0131z.<\/li><\/ul>    <p>\u00d6rne\u011fin patates cipsi ve yumurtay\u0131 d\u00fc\u015f\u00fcn\u00fcn. Ambalaj olmadan bunlar\u0131 nas\u0131l bozulmadan satabilirsiniz? \u00dcr\u00fcn\u00fc A noktas\u0131ndan B noktas\u0131na ta\u015f\u0131yabilmeniz gerekiyor. Bunu m\u00fcmk\u00fcn k\u0131lan ise ambalajd\u0131r. \u00dcr\u00fcn\u00fcn\u00fcz k\u0131r\u0131lgan olmasa bile ma\u011fazada y\u0131pranm\u0131\u015f bir halde al\u0131c\u0131ya ula\u015fmayacakt\u0131r. T\u00fcketiciler onu asla sat\u0131n almayacaklar.<\/p>    <p>Ambalaj\u0131n nas\u0131l geli\u015fti\u011fini g\u00f6rmek ilgin\u00e7. \u00c7o\u011fu durumda ambalajs\u0131z \u00fcr\u00fcn olmaz. Di\u015f macunu kadar basit bir \u015fey al\u0131n. \u0130ster t\u00fcpte ister pompada olsun, ambalaj o \u00fcr\u00fcn\u00fcn i\u015fe yaramas\u0131nda \u00f6nemli bir rol oynar. Bu o kadar yayg\u0131n ki \u00e7o\u011fu insan durup bu ger\u00e7e\u011fi d\u00fc\u015f\u00fcnm\u00fcyor: Ambalajs\u0131z di\u015f macunu nerede?<\/p>    <p>\u00d6yleyse kendinize \u015fu sorular\u0131 sorun: Bulu\u015funuz, as\u0131l \u00fcr\u00fcn\u00fcn bir par\u00e7as\u0131 olarak ambalajlamay\u0131 gerektiriyor mu? Yoksa ambalaj daha \u00e7ok \u00fcr\u00fcn\u00fc ta\u015f\u0131mak i\u00e7in koruyucu bir cihaz m\u0131? Cevap ne olursa olsun, ambalaj\u0131n nakliye ve sat\u0131\u015flar\u0131 nas\u0131l etkileyece\u011fini d\u00fc\u015f\u00fcnmeye ba\u015flaman\u0131n zaman\u0131 geldi.<\/p>    <ul class=\"wp-block-list\"><li>Ambalaj trendleri ve yenilikleri, \u00fcr\u00fcn\u00fcn\u00fcz\u00fcn ma\u011faza raflar\u0131na \u00e7\u0131k\u0131p \u00e7\u0131kmayaca\u011f\u0131n\u0131 etkileyebilir<\/li><\/ul>    <p>Her Ocak ay\u0131nda ambalaj sekt\u00f6r\u00fcn\u00fcn bu y\u0131l nereye do\u011fru gitti\u011fini d\u00fc\u015f\u00fcnd\u00fc\u011f\u00fcm bir trend makalesi yazar\u0131m. Bu sadece en yeni ambalaj trendlerini ve yeniliklerini de\u011fil, ayn\u0131 zamanda perakendeyi y\u00f6nlendirebilecek d\u0131\u015f etkileri de kaps\u0131yor. Bu etkilerin \u00e7o\u011fu kontrol\u00fcn\u00fcz d\u0131\u015f\u0131nda olabilir. \u0130\u015fin s\u0131rr\u0131 gelece\u011fin \u201csorunlar\u0131n\u0131\u201d veya \u00fcr\u00fcn ambalaj\u0131nda \u200b\u200b\u201colmazsa olmazlar\u201d olarak tan\u0131mlanabilecek \u015feyleri anlamakt\u0131r.<\/p>    <p>\u00dcr\u00fcn ambalaj\u0131na y\u00f6nelik t\u00fcketici talebini \u00f6nemli \u00f6l\u00e7\u00fcde de\u011fi\u015ftirebilecek bir dizi d\u0131\u015f fakt\u00f6r vard\u0131r. RFID, \u00fcr\u00fcn b\u00fct\u00fcnl\u00fc\u011f\u00fc ve \u00fcr\u00fcn g\u00fcvenli\u011fi, biyore\u00e7ineler ve biyoplastikler, \u00e7evresel s\u00fcrd\u00fcr\u00fclebilirlik ve ak\u0131ll\u0131 veya ak\u0131ll\u0131 paketleme hakk\u0131nda ne kadar bilginiz var? E\u011fer siz de \u00e7o\u011fu mucit gibiyseniz, cevap \u00e7ok fazla de\u011fil. Ancak bu paketleme sorunlar\u0131 gelece\u011fin dalgas\u0131d\u0131r. Al\u0131c\u0131lar\u0131 \u00fcr\u00fcn\u00fcn\u00fcz\u00fc ta\u015f\u0131ma konusunda taahh\u00fct etmeye \u00e7al\u0131\u015f\u0131rken bu fakt\u00f6rlerden bir veya daha fazlas\u0131 tart\u0131\u015f\u0131labilir.<\/p>    <ul class=\"wp-block-list\"><li>Ambalajs\u0131z \u00fcr\u00fcne sahip olamazs\u0131n\u0131z&nbsp;<\/li><\/ul>    <p>\u00d6rne\u011fin patates cipsi ve yumurtay\u0131 d\u00fc\u015f\u00fcn\u00fcn. Ambalaj olmadan bunlar\u0131 nas\u0131l bozulmadan satabilirsiniz? \u00dcr\u00fcn\u00fc A noktas\u0131ndan B noktas\u0131na ta\u015f\u0131yabilmeniz gerekiyor. Bunu m\u00fcmk\u00fcn k\u0131lan ise ambalajd\u0131r. \u00dcr\u00fcn\u00fcn\u00fcz k\u0131r\u0131lgan olmasa bile ma\u011fazada y\u0131pranm\u0131\u015f bir halde al\u0131c\u0131ya ula\u015fmayacakt\u0131r. T\u00fcketiciler onu asla sat\u0131n almayacaklar.<\/p>    <p>Ambalaj\u0131n nas\u0131l geli\u015fti\u011fini g\u00f6rmek ilgin\u00e7. \u00c7o\u011fu durumda ambalajs\u0131z \u00fcr\u00fcn olmaz. Di\u015f macunu kadar basit bir \u015fey al\u0131n. \u0130ster t\u00fcpte ister pompada olsun, ambalaj o \u00fcr\u00fcn\u00fcn i\u015fe yaramas\u0131nda \u00f6nemli bir rol oynar. Bu o kadar yayg\u0131n ki \u00e7o\u011fu insan durup bu ger\u00e7e\u011fi d\u00fc\u015f\u00fcnm\u00fcyor: Ambalajs\u0131z di\u015f macunu nerede?<\/p>    <p>\u00d6yleyse kendinize \u015fu sorular\u0131 sorun: Bulu\u015funuz, as\u0131l \u00fcr\u00fcn\u00fcn bir par\u00e7as\u0131 olarak ambalajlamay\u0131 gerektiriyor mu? Yoksa ambalaj daha \u00e7ok \u00fcr\u00fcn\u00fc ta\u015f\u0131mak i\u00e7in koruyucu bir cihaz m\u0131? Cevap ne olursa olsun, ambalaj\u0131n nakliye ve sat\u0131\u015flar\u0131 nas\u0131l etkileyece\u011fini d\u00fc\u015f\u00fcnmeye ba\u015flaman\u0131n zaman\u0131 geldi.<\/p>    <ul class=\"wp-block-list\"><li>\u00c7o\u011fu ambalaj malzemesi tedarik\u00e7isi b\u00fcy\u00fck hacimli sipari\u015flere ihtiya\u00e7 duyar.<\/li><\/ul>    <p>K\u00fc\u00e7\u00fck miktarlar i\u00e7in tedarik\u00e7i bulmak zordur. \u0130ki ucu keskin k\u0131l\u0131\u00e7, ilk ba\u015flad\u0131\u011f\u0131n\u0131zda b\u00fcy\u00fck sipari\u015flerinizin olmamas\u0131d\u0131r. Bana sorulan ilk soru k\u00fc\u00e7\u00fck partiler i\u00e7in tedarik\u00e7ilerin nas\u0131l bulunaca\u011f\u0131d\u0131r. \u00c7o\u011fu durumda bu zorlay\u0131c\u0131 olabilir ancak imkans\u0131z de\u011fildir.<\/p>    <p>Kafan\u0131zda onlar\u0131 perakende sat\u0131\u015fta hayrete d\u00fc\u015f\u00fcrecek ilgin\u00e7 bir tasar\u0131m konseptinin oldu\u011funu biliyorum. Ger\u00e7ek \u015fu ki, \u00e7o\u011fu durumda \u00f6zelle\u015ftirilebilen stok paketleme \u00fcr\u00fcnleriyle ba\u015flaman\u0131z gerekir. Daha fazla sipari\u015f ald\u0131k\u00e7a veya daha b\u00fcy\u00fck miktarlarda sipari\u015f verebildik\u00e7e ambalaj tasar\u0131m\u0131n\u0131z\u0131 geli\u015ftirebilirsiniz.<\/p>    <p>Cesaretiniz k\u0131r\u0131lmas\u0131n. Envanter tasar\u0131m\u0131 alan\u0131, yenilik\u00e7i tasar\u0131mlar ve malzemeler a\u00e7\u0131s\u0131ndan uzun bir yol kat etti. Biraz yenilik ve yarat\u0131c\u0131l\u0131kla startup\u0131n\u0131z\u0131n c\u00fczdan\u0131nda bu t\u00fcr bir prestije sahip olabilirsiniz.<\/p>    <h2 class=\"wp-block-heading\">\u00c7\u00f6z\u00fcm &nbsp;<\/h2>    <p class=\"translation-block\">\u00dcr\u00fcn olan yerde ambalaj da olur. Ambalajlar sadece \u00fcr\u00fcnleri korumak ve \u00f6mr\u00fcn\u00fc uzatmak i\u00e7in kullan\u0131lmaz, ayn\u0131 zamanda \u00fcr\u00fcnleri \u00e7ekici ve g\u00fczel hale getirir. Ambalaj trendleri s\u00fcrekli de\u011fi\u015fiyor. \u0130\u015fletme sahiplerinin ambalajdaki en son trendler ve yeniliklerden haberdar olmalar\u0131 gerekir. Kapsaml\u0131 bir paketleme \u00e7\u00f6z\u00fcmleri sa\u011flay\u0131c\u0131s\u0131 olarak <a href=\"https:\/\/tianhuipackingmachine.com\/tr\/\">Henan Top Packing Machinery Co., Ltd<\/a>, \u00e7e\u015fitli paketleme makinelerinin ara\u015ft\u0131rma, tasar\u0131m, \u00fcretim ve pazarlamas\u0131nda olduk\u00e7a zengin bir deneyime sahiptir. <a href=\"https:\/\/tianhuipackingmachine.com\/tr\/product\/\">Paketleme i\u015finize<\/a> ba\u015flamak ister misiniz? Daha fazla yard\u0131m i\u00e7in bug\u00fcn bizimle ileti\u015fime ge\u00e7in.<\/p>","protected":false},"excerpt":{"rendered":"<p>In the beginning, it\u00a0could\u00a0be difficult to understand the integral role that packaging plays in marketing and selling your products. In short, it is one of the most important product decisions you will ever have to make. There are a wide variety of packaging suppliers, materials, and even regulations. Don&#8217;t be overwhelmed; it&#8217;s easy to navigate [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":1995,"parent":0,"template":"","info-type":[134],"class_list":["post-6080","info","type-info","status-publish","has-post-thumbnail","hentry","info-type-industry-news"],"_links":{"self":[{"href":"https:\/\/tianhuipackingmachine.com\/tr\/wp-json\/wp\/v2\/info\/6080","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/tianhuipackingmachine.com\/tr\/wp-json\/wp\/v2\/info"}],"about":[{"href":"https:\/\/tianhuipackingmachine.com\/tr\/wp-json\/wp\/v2\/types\/info"}],"author":[{"embeddable":true,"href":"https:\/\/tianhuipackingmachine.com\/tr\/wp-json\/wp\/v2\/users\/1"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/tianhuipackingmachine.com\/tr\/wp-json\/wp\/v2\/media\/1995"}],"wp:attachment":[{"href":"https:\/\/tianhuipackingmachine.com\/tr\/wp-json\/wp\/v2\/media?parent=6080"}],"wp:term":[{"taxonomy":"info-type","embeddable":true,"href":"https:\/\/tianhuipackingmachine.com\/tr\/wp-json\/wp\/v2\/info-type?post=6080"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}